ATTICA BANK
ESIF ERDF GUARANTEE PROGRAM CAMPAIGN
The Project
Attica Bank supports SMEs so that they can respond and adapt more easily to the changes that each day brings. For this reason, Attica Bank participated in the Guarantee Program ESIF ERDF Greece GF, by the European Investment Fund (EIF), offering funding to start-ups, new and existing micro, small and medium-sized enterprises.
We crafted a message that built relevance to our target audience for our digital and owned media campaign and conveyed the Βank’s humane and approachable image.
