CHANGING TIMES, TIMELESS VALUES
Changing media
In our times, media is everything..
and gradually they draw value by the level of users’ response.
Changing people
People today create, exchange and rate content,
surpassing the influence of experts and professionals.
Not worth sharing? Not worth saying…
Changing brands
Brands are challenged to become good listeners
in conversations they don’t initiate.
And they respond, by becoming social by design.