We are TenFour and that’s exactly what you want to hear from your customers’ lips.
10-4 on the “radio transmission code” means that your message was delivered sound and clear.
We believe that our agency represents something different in the communication world. Our philosophy and the process we follow is our USP and our company structure and work practices are our enablers. That is simple yet effective.
- We understand clients, their needs and disciplines.
- We maintain a robust understanding on how media affect people, keeping in mind the core principles of communication.
- We focus on the two-way communication and worthy, well delivered content.
- We design brand strategic activation and deliver measurable results that we build ROI solutions.
OUR PHILOSOPHY
CHANGING TIMES, TIMELESS VALUES
Changing media
In our times, media is everything…and gradually they draw value by the level of users’ response.
Changing people
People today create, exchange and rate content, surpassing the influence of experts and professionals. Not worth sharing? Not worth saying…
Changing brands
Brands are challenged to become good listeners in conversations they don’t initiate. And they respond, by becoming social by design.
In a fast changing environment,
we maintain insight to the core principles
of communication and build from scratch.
THE PROCESS
We are media agnostic.
Customers don’t see lines, we don’t either.
Since starting out in 2011 we never saw the industry divided into traditional and digital agencies or by ATL, BTL or Through-The-Line communication.
We analyze big and small data in order to establish decision-making process and gain meaningful insights. We set KPIs, execute, measure, re-tune, learn, re-execute.
Strategy has never been more important in communication campaigns, as a driver for creativity and results. We maintain a result-focused approach, using the talent and best practices that each brand requires. Delivering the maximum return is our prerogative.
We don’t start working towards a specific medium. We reform our thinking process and come up with media neutral, captivating ideas, that can be applied to different touch-points.
Whether it is Concept Thinking, Copywriting, Art Direction, Branding, UX, Engagement, Blogging or anything else that touches our creative sense we set our KPIS high and get obsessed with impeccable results.